Steel Industry Announces Joseph A. Carpenter as Recipient of the 2009 Market Development Industry Leadership Award

PHOENIX, May 5, 2009 - AISI’s Steel Market Development Institute (SMDI) announced today that Joseph A. Carpenter, Ph.D., technology development manager for lightweighting materials at the U.S. Department of Energy FreedomCAR and Fuels Partnership, is the recipient of the 2009 Market Development Industry Leadership Award. The award recognizes individuals who have made significant contributions in advancing the competitive use of steel in the marketplace as a direct result of AISI Steel Market Development Institute initiatives in the automotive, construction and container markets. The award was presented by AISI Chairman James L. Wainscott, chairman, president and CEO of AK Steel Corporation, during a ceremony held at AISI’s 117th General Meeting.

“Joe Carpenter is one of the true champions of the steel industry’s efforts to advance the use of lightweighting materials in automotive design,” AISI Steel Market Development Institute President David C. Jeanes, P.E., said. “He was one of the first at the DOE’s FreedomCAR and Fuels Partnership to recognize the significant impact that advanced high-strength steels could make in automotive design by reducing mass and increasing fuel efficiency in the body-in-white. The steel industry demonstrated results through the UltraLight Steel Auto Body (ULSAB) program, and Joe Carpenter recognized the potential of those results. He provided critical DOE funding to bring that technology to the next level. As a result, automotive designers are in a better position today to deliver cost-effective vehicles to a marketplace that is demanding safe and environmentally responsible products.”

“Today,   advanced high-strength steels are the fastest-growing material in the automotive market, providing safe, affordable, fuel-efficient and environmental benefits for today’s automotive designers,” Ron Krupitzer, vice president of automotive applications for AISI’s Steel Market Development Institute, said. “Joe opened the door for steel to gain entry into the lightweighting materials arena. We are now actively researching additional steel solutions to future vehicle design that reduce greenhouse gas emissions over the entire vehicle life by targeting alternative powertrains such as advanced hybrid, electric and fuel cell systems.”

The award inscription reads: “Presented to JOSEPH A. CARPENTER in recognition of your leadership and support for advanced high-strength steel research in the DOE automotive lightweight materials program.”

Dr. Carpenter is one of the world’s leading experts on lightweight materials technology for motor vehicles. He manages the U.S. Department of Energy’s lightweight materials effort, which is part of the overall effort of FreedomCAR and Fuels Partnership between the U.S. Department of Energy and the U.S. automotive energy supply industries. He has been instrumental in the automotive materials initiatives of FreedomCAR, especially work involving advanced high-strength steels, composites, and low-density metals.

Dr. Carpenter holds bachelor and Ph.D. degrees from Virginia Polytechnic Institute and State University (Virginia Tech). He held research and research management positions at Chrysler Corporation, the Oak Ridge National Laboratory, and the National Institute for Science and Technology before joining the U.S. Department of Energy in 1999. 
The Automotive Applications Council is a part of AISI’s Steel Market Development Institute. The council focuses on advancing the use of steel in the highly competitive automotive market. For more news or information, visit

The investor companies of the AISI Steel Market Development Institute Automotive Applications Council are:
• ArcelorMittal Dofasco
• ArcelorMittal USA
• Nucor Corporation
• Severstal North America, Inc.
• United States Steel Corporation

Deanna Lorincz
Senior Director, Communications
Steel Market Development Institute
Tel: 248.945.4763